April 27th, 2009 by lindsay
Little is the new big.
Regularity in effect. Underground promises, Underground delivers. Each and every day a little bit of somethin’ somethin’ to contemplate, peruse, perchance, perhaps – a tiny bite of je ne sais quoi to add to your daily thinking on things like the role of advertising to help non-profits achieve their goals, the resurgence of the handwritten letter as a form of effective communication amongst friends, the responsibility of co-passengers on public transportation to warn one another of unknown substances on plastic seats, or the underestimated role that something as seemingly silly as soot plays in global warming.
That’s right, people. Soot. AKA Black Carbon.
Soot is responsible for 25% of global warming.
Bet you didn’t know that.
