December 9th, 2008 by lindsay
Water Saving Hero campaign featured on Osocio
Know anyone who’d enjoy reading about Underground in עברית or 汉语/漢語? Now they can — thanks to Osocio, an ad blog connecting social messengers and nonprofits around the globe. Underground was flattered to see our Water Saving Hero campaign featured on the Osocio ad blog recently.
Amidst the hundreds of ad blogs on the web, Osocio stands out for its exclusive focus on do-good advertising. The site has a decidedly international flavor, covering social advertising and nonprofit campaigns from around the globe and translating into 17 languages. An online hub offering comprehensive resources for social messengers, Osocio describes itself as:
…more than a blog. It’s a complete resource for all things in the world of non-profit and social messaging. It’s a platform for global and local social issues, both large and small. It’s a community of social thinkers and marketing do-gooders.
So we were pretty excited to see Osocio feature the Water Saving Hero campaign on their blog for the second time. Last year they wrote us up for our series of print ads, and they’ve recently featured our TV commercials. We’re thrilled to be included among the stellar creative work regularly featured on the site. With media campaigns from the incendiary to the cutesy to the juvenile, its definitely worth browsing, and not just because we’re in it.














